- Grade: HSC
- Subject: Business Studies
- Resource type: Case Study
- Written by: Bensen Payyappilly
- Year uploaded: 2021
- Page length: 11
- Subject: Business Studies
Resource Description
Domino’s Case Study on a majority of marketing dot points. I used the Cambridge Business Studies 2021 textbook for the information so I didn’t come up with all of it lol! However, the formatting of the notes and all that is mine! Thanks for using my resource and while you’re at it, chuck my TikTok a follow! @intergalacticslime
Role of marketing
Domino’s has achieved a market share of 50% of the fast service pizza market. This has been supported by a diverse product range that includes traditional pizzas, a healthy choice range, chicken wings and desserts. Business growth is expected to increase by 35% over the next year.
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