Resource

Marketing & Finance Section 3 Report Consultant (Charlotte P)

 
Grade: HSC
Subject: Business Studies
Resource type: Assessment Task
Written by: Charlotte P
Year uploaded: 2019
Page length: 2
 

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Resource Description

Executive Summary; Lubin Educational Toys by LET is an Australian toy manufacturer currently located in Sydney. Having gained profits and market share, the business wishes to expand into other areas of Australia. To do this, it requires investment in market research and product development to remain competitive.This report outlines the interdependence between finance and marketing for LET. It discusses using retained profits and debentures as sources of finance for marketing and business expansion. Additionally, it explains the impact of marketing legislation on the ways that LET promotes its products.


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